Course curriculum

  • 1

    CLARIFY YOUR MESSAGE -- Let’s get started

  • 2

    Part 1: Get to know YOUR reader

    • Video Teaching: Why it’s important to know your reader

    • Summary: Why it’s important to know your reader

    • Before you begin your assignment: A writing tip -- Give your left brain permission to relax

    • Assignment #1: Getting to know your reader

    • Assignment #2: What will your reviews say?

    • Assignment #3: My reader is. . .

  • 3

    Part 2: Clarify your message

    • Video and text: Finding your unique camera angle

    • Summary: Find your unique camera angle

    • Assignment #4: Camera Angles

    • Instructions for Assignment #5: From broad to narrow

    • Assignment #5: From broad to narrow
  • 4

    Part 3: Your Pitch

    • Assignment #6: Your elevator pitch
  • 5

    Bonus Material

    • Bonus Material: Your Writing Voice
  • 6

    What’s next?

    • Congratulations . . . and what’s next?